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Sales Development Representative (SDR) Test

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Type

Role Specific Skills

Time

20 minutes

Level

Medium

Questions

20

About the Test

This test evaluates an SDR’s aptitude for the role and familiarity with the fundamentals of inside sales, outside sales, and sales management. It also assesses the candidate’s Attention to Detail and Sales Aptitude.

A sales development representative, or SDR, is a crucial member of any successful sales team. Outbound prospecting, lead nurturing, and lead qualification are the primary responsibilities of this inside sales team member. While SDRs don’t close transactions, they assist sales representatives by vetting leads to see whether they’re a good fit.

This Sales Development Representative test will evaluate your research and qualification of leads, identification of prospects, ability to pitch your firm to a new market, effective use of time, and resilience. The test reveals how well candidates can organize their day, find new leads, close sales, handle customer complaints, and bounce back from disappointment.

The candidate’s time management skills, ability to spot new markets and opportunities, strategy for following up on leads, and mental toughness should all come through in the interview. The test will also highlight the candidate’s flexibility and resourcefulness under pressure while dealing with potential customers.

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Skills Measured

  • Attention to detail
  • Sales Aptitude
  • Inside Sales
  • Outside Sales
  • Sales Management

Roles

  • Sales Development Representative
  • Sales Representative
  • Sales Executive

Recruiting for Sales Development Representative (SDR)

The process of recruiting SDRs is distinct from that of filling any other role in the organization. This role requires the candidate to be relentless while pursuing leads and making cold calls. Many SDR candidates lack a work history to go back on to ensure they have the fundamental abilities to execute the job. Here are the skills non-negotiable skills of an SDR the test will check-

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Customer Satisfaction

Testlify helps you identify the best talent from anywhere in the world, with a seamless experience that candidates and hiring teams love every step of the way.

1

Attention to Detail

Psychology plays a significant role in sales. Successfully expanding a customer base begins with spreading the word about the product or service. The SDR must pay close attention to the details of the prospects to fully grasp their pain points and top concerns.

2

Sales Aptitude

Sales aptitudes are a person’s natural skills to learn and accomplish sales activities. The candidate must not have any reservations about making cold calls, be uncomfortable making sales pitches, and should have the drive to see transactions through to a successful conclusion.

3

Inside Sales

When it comes to inside sales, companies are doing more than simply trying to move stuff. Unless the seller adopts a strategy to derive value from each encounter with the client, adding more interactions won’t make a difference. An SDR must research to do their homework, understand the needs and be in their prospect’s shoes to close the deal.

4

Outside Sales

Outside sales need more time and effort than inside sales do. It is hard for an SDR to excel in outside sales if they lack social skills, relationship management ability, and punctuality and are disorganized.

5

Sales Management

Successful sales management includes lead and opportunity management, forecasting, reporting, and management tactics to achieve and exceed objectives. The candidate’s ability to influence the sales team’s attitudes, habits, and performance is essential to improve sales management.

The test is created by a subject-matter expert

Testlify’s skill tests are designed by experienced SMEs (subject matter experts). We evaluate these experts based on specific metrics such as expertise, capability, and their market reputation. Prior to being published, each skill test is peer-reviewed by other experts and then calibrated based on insights derived from a significant number of test-takers who are well-versed in that skill area. Our inherent feedback systems and built-in algorithms enable our SMEs to refine our tests continually.

View sample score cards

Top five hard skills interview questions for Sales Development Representative (SDR)

1. Can you walk us through your approach to cold calling and how you handle objections?
Why this Matters?

Cold calling is a critical skill for SDRs, and this question assesses the candidate’s ability to engage potential customers and navigate objections. Effective cold calling techniques can lead to more qualified opportunities, while handling objections effectively can help build credibility with potential customers.

What to listen for?

Listen for the candidate’s approach to researching prospects and tailoring their pitch to the customer’s needs and pain points. The candidate should also be able to describe how they handle common objections, such as “I’m not interested” or “We’re already working with a vendor.”

2. Can you describe your experience with prospecting and how you use data to identify potential leads?
Why this Matters?

Prospecting is a critical skill for SDRs, and this question assesses the candidate’s ability to identify potential leads and prioritize their outreach. Effective prospecting techniques can help SDRs identify qualified opportunities and maximize their productivity.

What to listen for?

Listen for the candidate’s experience with using sales tools and techniques to identify potential leads, including data analysis and online research. The candidate should also be able to describe how they prioritize their outreach based on factors such as account size, industry, and buying signals.

3. Can you describe your experience with writing effective outreach emails and how you measure their effectiveness?
Why this Matters?

Outreach emails are a critical component of the SDR’s toolkit, and this question assesses the candidate’s ability to write effective emails that engage potential customers and drive conversions. Measuring the effectiveness of these emails is also critical for identifying opportunities to improve the SDR’s approach.

What to listen for?

Listen for the candidate’s experience with writing effective subject lines, personalizing their messaging, and using clear calls-to-action. The candidate should also be able to describe how they measure the effectiveness of their emails, including open rates, response rates, and conversion rates.

4. Can you describe your experience with managing a sales pipeline and how you use data to prioritize your activities?
Why this Matters?

Effective pipeline management is critical for SDRs, and this question assesses the candidate’s ability to manage their pipeline and prioritize their activities based on data and customer signals. Managing the pipeline effectively can help SDRs identify qualified opportunities and ensure they are maximizing their productivity.

What to listen for?

Listen for the candidate’s experience with using sales tools and techniques to manage their pipeline, including lead scoring, territory planning, and opportunity tracking. The candidate should also be able to describe how they prioritize their activities based on factors such as account size, buying signals, and potential value.

5. Can you describe your experience with cross-functional collaboration and how you work with marketing, product, and sales teams to drive revenue?
Why this Matters?

Cross-functional collaboration is essential for SDRs, and this question assesses the candidate’s ability to work effectively with other teams to drive revenue growth. Effective collaboration can help SDRs identify qualified opportunities and ensure they are aligned with the overall revenue strategy.

What to listen for?

Listen for the candidate’s experience with collaborating with marketing, product, and sales teams to drive revenue growth, as well as their ability to align their activities with the overall revenue strategy. The candidate should also be able to describe how they use customer feedback and market insights to inform product development and improve customer success.

Frequently Asked Questions for Sales Development Representative (SDR)

A Sales Development Representative (SDR) assessment is a tool used to evaluate the skills and abilities of an SDR candidate. It typically involves a series of tests and exercises designed to measure the candidate’s knowledge of sales principles and techniques, as well as their ability to communicate effectively and persuade potential customers.

This test evaluates an SDR’s aptitude for the role and familiarity with the fundamentals of inside sales, outside sales, and sales management. It also assesses the candidate’s Attention to Detail.

  • Sales Development Representative
  • Sales Representative
  • Sales Executive

  • Attention to detail
  • Sales Aptitude
  • Inside Sales
  • Outside Sales
  • Sales Management

  • Qualifying leads by gathering information about their needs, budget, and decision-making process.
  • Contacting potential customers through phone, email, and other channels to introduce the company and its products or services.
  • Setting up meetings and demos with potential customers.
  • Collaborating with the sales team to develop and implement sales strategies.

Frequently Asked Questions (FAQs)

Want to know more about Testlify? Here are answers to the most commonly asked questions about our company.

These are ready-made tests, existing in our test library, created by subject matter experts. We have 200+ such skills tests covering various skills from programming skills to DevOps, including Aptitude and Personality testing.

You can go to the ‘Test Library’ tab and search for tests from the Job Role or Test Type drop-down menu.

Currently, we do not offer any sample tests. However, when you select a test, there would be a few practice questions before the start of the actual test, which would give you a fair idea of how the entire test would look.

Our tests typically take between 25-30 minutes to complete.

In case you need to test for a unique skill-set or specialized experience, you can add your own questions and customize the test to suit your requirements.

We’ve put a lot of effort into ensuring a conducive test environment. A stable internet connection, an internet browser with cookies and Java-Script enabled is all that is required!
However, for a smooth test-taking process, we recommend the following browsers:
– Google Chrome
– Internet Expl
– Mozilla Firefox

Yes, our tests are compatible with almost all modern mobile devices (including tablets) that have a webcam installed.

Yes, our tests are EEOC (Equal Employment Opportunity Commission) compliant and are whetted by subject matter experts, thus having high reliability (test consistency) and validity (accuracy of the test).

Yes! We integrate with popular recruiting tools such as Greenhouse, Lever, GoodTime, and many more.

We are GDPR compliant and take data security very seriously. You have complete ownership of your data. All your data is safe and secure, and we do not expose it to any third party.

Testlify is an excellent tool for assessing candidates’ soft and hard skills. The founder and customer success team were helpful during onboarding and demonstrated a commitment to continuously improving the platform.
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Founder, ExpHire
Testlify’s integration with ATS makes it simple to incorporate into recruitment processes. Customizable test suites, open-ended questions, and qualifying questions streamline the candidate assessment process and improve collaboration with hiring managers. 
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 Founder, White
A must-have tool in any HR department! Well thought out a comprehensive platform that shortens the candidate selection time significantly.
Meir Shachar
CEO at PowerLinx
With Testlify, we were able to optimize our initial screening process by upwards of 75%.
We saved a tremendous amount
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President, Arch Advisory Group
Testlify has revolutionized our hiring process by streamlining the screening stage. It has saved us countless hours by allowing us to shortlist the right candidates.
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CEO at Sookshum Labs

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