Testlify helped Unity Communications develop a reliable pipeline of candidates
Testlify helped Unity Communications build a steady pipeline of qualified candidates with tailored assessments.

About
Employees
501 – 1000
Location
Gilbert, Arizona
Landscape
Outsourcing and Offshoring Consulting
The competition for top talent in today’s job market is fierce, and companies face significant challenges in identifying exceptional candidates who possess the necessary technical skills and cultural fit to succeed in their organizations. As a result, companies are increasingly turning to innovative talent assessment tools to help them attract and retain top talent.
-48%
Phone interview time
-32%
Time to activation
87%
More effective

Challenges
Unity Communications was experiencing a high rate of candidate drop-offs, which extended recruitment timelines and strained existing teams. Identifying candidates who had the right combination of technical skills and alignment with the company’s culture proved difficult. The manual processes in place made it harder to evaluate candidates, leading to inconsistent quality of hires consistently. These challenges made it clear that a more structured and scalable approach was required.
Challenges addressed
By integrating Testlify, Unity Communications successfully tackled its recruitment pain points. They reduced candidate drop-offs, improved assessment reliability, and created a consistent pipeline of qualified candidates. The platform’s ability to screen for both technical ability and soft skills enabled the company to reduce hiring friction and improve long-term retention among new hires.
Solutions
Unity Communications used Testlify’s flexible assessment platform to streamline their hiring process with ease. With access to a vast library of ready-to-use tests, the recruitment team could quickly find and deploy assessments suited for various roles, eliminating the need to build them from scratch. Working closely with Testlify, they also created custom tests tailored to specific job roles, focusing on domain knowledge, analytical skills, and communication, areas where hiring consistency had previously been a challenge.
To further improve screening, the team adopted Testlify’s video response feature, enabling them to assess candidates’ communication style and cultural fit before proceeding to live interviews. This helped save time and gave managers a clearer view of each applicant early on. The platform’s reporting tools also provided clear performance data, making it easier to compare candidates fairly and support more confident hiring decisions across departments.


Implementation
- Targeted Rollout for Key Roles
- Video-Based Soft Skill Screening
- Customized Skill Assessments
Unity Communications introduced Testlify for high-priority positions to improve early-stage screening and reduce time-to-hire.
Video interviews helped assess candidates’ professionalism, communication style, and cultural fit before live interviews.
Tailored tests were developed to evaluate technical knowledge, communication skills, and problem-solving abilities.
Results
Testlify’s implementation resulted in a 75% reduction in candidate drop-offs and a 40% decrease in recruitment cycles. The organization experienced a 4% increase in top-performing candidates and a 30% improvement in new hire retention rates. The data-driven assessment process significantly improved the quality of hires, enabling Unity Communications to build a reliable and efficient talent pipeline.


Conclusion
Testlify helped Unity Communications transform its recruitment strategy by introducing structure, automation, and data into the hiring process. With tailored assessments and a focus on both technical and soft skills, Unity built a high-performing team aligned with its values and growth objectives. The company continues to leverage Testlify to support scalable, quality-driven hiring across departments.
























