Empowering NewJaisa’s sustainability mission with advanced hiring technology
With Testlify, NewJaisa aligned its hiring with its sustainability mission, ensuring quality hires for a greener future.

About
Employees
51-200
Location
Bengaluru, Karnataka
Landscape
Computers and Electronics Manufacturing
NewJaisa, a pioneer in the refurbished electronics market in India, is committed to democratising technology and promoting sustainability. With a mission to make quality refurbished electronics accessible and affordable, NewJaisa plays a crucial role in reducing e-waste and fostering a positive environmental impact. Hiring the right talent becomes paramount to sustaining its mission and values as the company grows.
-53%
Phone interview time
-47%
Time to activation
86%
More effective

Challenges
To sustain its growth and mission, NewJaisa needed to identify candidates who not only had strong technical skills but also aligned with the company’s core value of sustainability. Traditional hiring methods did not provide the precision necessary to assess role-specific competencies and value alignment accurately. The company sought a solution that would help evaluate technical proficiency, problem-solving capabilities, and a candidate’s understanding of sustainability.
Challenges addressed
By implementing Testlify, NewJaisa was able to assess candidates on skills directly relevant to their roles. The hiring process became significantly more efficient. The phone interview time was reduced by 53%, the time to candidate activation by 47%, and overall hiring effectiveness improved by 86%. The HR team could now focus on qualified candidates while maintaining alignment with organizational values.
Solutions
To address its hiring needs, NewJaisa deployed Testlify to design role-specific assessments tailored to each job’s requirements. These assessments evaluated technical proficiency, problem-solving skills, and candidates’ understanding of sustainability, ensuring a complete and relevant review of their capabilities.
Working closely with Testlify’s subject matter experts, NewJaisa was able to customize tests that reflected both the technical and cultural expectations of the company. This helped ensure that every candidate was evaluated fairly and consistently across key performance areas.


Implementation
- Role-Specific Assessment Customization
- Efficient Screening and Shortlisting
- Alignment with Company Values
NewJaisa collaborated with Testlify’s experts to create tailored assessments focused on technical skills, sustainability awareness, and problem-solving, ensuring candidates were evaluated on attributes most critical to their roles.
With automation in place, NewJaisa’s HR team saved time and reduced effort spent on manual screening, allowing them to focus on top-performing candidates early in the process.
Testlify’s flexibility allowed the inclusion of sustainability-focused evaluation, helping ensure that incoming talent shared the company’s long-term vision or environmental responsibility.
Results
Testlify’s customizable assessments enhanced the precision of hiring at NewJaisa, leading to a more substantial alignment between new hires and organizational goals. The streamlined screening process saved both time and cost, allowing the company to concentrate efforts on the most promising candidates.
The integration of sustainability as part of the evaluation criteria ensured that new employees not only had the required skills but also resonated with the company’s mission. This helped build a cohesive, value-driven team to support NewJaisa’s continued impact in the refurbished electronics space.


Conclusion
Testlify played a key role in transforming NewJaisa’s hiring process, aligning recruitment with the company’s mission of sustainability and accessible technology. This partnership demonstrates how a tailored assessment platform can help mission-driven companies build skilled, value-aligned teams to drive long-term success.

























