How Kratikal built one branded hiring standard for security, sales, and campus hiring

Kratikal is one of India's fast-growing cybersecurity companies. Through its Kratikal and ThreatCop brands, it protects enterprises from cyber threats, and in 2026 it went public on the BSE SME exchange and began expanding globally. That growth meant hiring fast, across roles that have almost nothing in common.

One company, a dozen very different hires

Kratikal hires ethical hackers and security engineers, sales and business-development reps, operations staff, and large campus cohorts recruited straight from engineering and management colleges. Screening those groups to one standard was the hard part. A resume shows where a security analyst worked, not whether they can actually solve a coding problem. An interview rewards a confident campus graduate, not necessarily the strongest one. With hiring spread across teams and colleges, the bar drifted from role to role and recruiter to recruiter.

One branded portal for coding tests and campus drives alike

Kratikal built its hiring on Testlify and runs it through its own white-label portal. Every candidate, a senior security tester or a first-year campus applicant, sits a Kratikal-branded assessment instead of being handed to an outside tool. For a cybersecurity brand, that consistency is part of what it offers candidates.

Behind the portal, the team assembled one screening kit from 106 test libraries across nine question formats. Technical roles get real coding challenges, multi-language coding, MySQL, Java, and ethical-hacking tests. Sales, business-development, and operations roles get aptitude, personality, and video responses. Because the assessments are reusable templates, recruiters spin up a new role or a campus drive at a new college in hours instead of rebuilding a test each time.

A hiring standard that grew with the company

In the past year Kratikal invited 5,230 candidates, up 168% year over year, and 1,961 completed their assessments. Candidates logged roughly 710,000 answers across nine formats, from single-select aptitude questions to coding submissions and video-AI responses. Twelve published assessments now cover security, sales, operations, and campus hiring across both brands.

The clearest proof the approach works is that Kratikal keeps investing in it. Since 2024 the company has moved to a full white-label deployment, expanded its Testlify footprint nearly fourfold, and renewed into a third year. What began as a way to screen a few roles is now the company's standard way to hire.